Shoppers have turn out to be extra keen through the ongoing stock scarcity to position an order for a automobile, put down a deposit and wait for his or her automobile or truck to be constructed and delivered.
However a research means that dealerships might be higher at holding customers knowledgeable in regards to the supply course of and timeline.
Dealership advertising expertise firm Digital Air Strike on Friday launched its ninth research of automotive buyer expertise tendencies. The findings stem from a survey of 4,830 customers ages 25 to 54 in 2021 who had purchased or serviced a automobile from a franchised dealership inside the earlier yr.