Whereas the main points have not been settled, Hovik mentioned this system seemingly would come with in-person lessons overlaying every part from an EV’s efficiency capabilities vs. inner combustion autos to ancillary possession advantages reminiscent of mobile power generation.
The concept, Hovik mentioned, was partly impressed by the early reputation of Ford’s Bronco Off-Roadeos, 4 areas across the nation the place new Bronco house owners can go to discover ways to drive correctly on varied sorts of terrain. Earlier than the packages opened to prospects late final yr, Ford hosted dealers on the Off-Roadeo outdoors Austin, Texas, so they may take turns behind the wheel.
Hovik mentioned the corporate and council realized they wanted one thing related given Ford’s lofty EV gross sales targets and the extraordinary competitors within the area.
“We completely are going to must do an exceptional job to get all of our individuals up to the mark to ship the world-class expertise we do,” Hovik mentioned. “We simply must get somewhat smarter on the subject of electrical.”
A Ford spokeswoman declined to touch upon this system, saying specifics weren’t but finalized.