The Infiniti brand is altering management at its Americas operation as gross sales crater and sellers gripe about an anemic pipeline.
The Japanese premium model has elevated Craig Keeys, Nissan’s regional vice president for its 10-state Midwest Area, to guide the Americas area beginning April 1.
In his new function as Infiniti Americas group vp, the 44-year-old Keeys will oversee the model’s strategic course, planning, retail and advertising efforts within the U.S., Canada and Mexico.
Keeys, who started his 24-year profession at Nissan Motor Co. as a warehouse operator, has expertise in gross sales, advertising, aftersales and logistics.
He replaces Jeff Pope, 52, who took excessive job nearly three years in the past. Pope is transferring to an undisclosed function at Nissan North America.