Sources: Fb is growing a "primary adverts" product that doesn't depend on anonymized knowledge from customers and as an alternative makes use of metrics like engagement and video views (Insider)

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Insider:

Sources: Fb is growing a “primary adverts” product that does not depend on anonymized knowledge from customers and as an alternative makes use of metrics like engagement and video views  —  – Meta’s Fb is early in growing a “primary adverts” product as privateness modifications restrict its concentrating on skills.



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