Categories: Business

Twitter CEO Musk says consumer signups at all-time excessive, touts options of “every part app” By Reuters

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© Reuters. FILE PHOTO: A picture of Elon Musk is seen on a smartphone positioned on printed Twitter logos on this image illustration taken April 28, 2022. REUTERS/Dado Ruvic/Illustration//File Photograph

(Reuters) – Twitter Inc (NYSE:) Chief Govt Elon Musk has mentioned that new consumer signups to the social media platform are at an “all-time excessive”, as he struggles with a mass exodus of advertisers and customers fleeing to different platforms over issues about verification and

hate speech.

Signups have been averaging over two million per day within the final seven days as of Nov. 16, up 66% in comparison with the identical week in 2021, Musk mentioned in a tweet late on Saturday.

He additionally mentioned that consumer energetic minutes have been at a file excessive, averaging almost 8 billion energetic minutes per day within the final seven days as of Nov. 15, a rise of 30% compared to the identical week final yr.

Hate speech impersonations decreased as of Nov. 13 in comparison with October of final yr.

Reported impersonations on the platform spiked earlier this month, earlier than and in wake of the Twitter Blue launch, in accordance with Musk.

Musk, who additionally runs rocket firm SpaceX, brain-chip startup Neuralink and tunneling agency the Boring Firm, has mentioned that purchasing Twitter would pace up his ambition to create an “every part app” known as X.

Musk’s “Twitter 2.0 The All the things App” may have options like encrypted direct messages (DMs), longform tweets and funds, in accordance with the tweet.

Advertisers on Twitter, together with massive firms equivalent to Normal Motors (NYSE:), Mondelez (NASDAQ:) Worldwide, Volkswagen AG (OTC:), have paused promoting on the platform, as they grapple with the brand new boss.

Musk has mentioned that Twitter was experiencing a “large drop in income” from the advertiser retreat, blaming a coalition of civil rights teams that has been urgent the platform’s prime advertisers to take motion if he didn’t shield content material moderation.

Activists are urging Twitter’s advertisers to situation statements about pulling their advertisements off the social media platform after Musk lifted the ban on tweets by former U.S. president Donald Trump.

Tons of of Twitter workers are believed to have stop the beleaguered firm, following an ultimatum by Musk that staffers join “lengthy hours at excessive depth,” or go away.

The corporate earlier in November laid off half its workforce, with groups chargeable for communications, content material curation, human rights and machine studying ethics being gutted, in addition to some product and engineering groups.

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